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Profiling consumers in home ware stores according to their decision-making process: an exploratory study

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Blackwell Publishing Limited

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Sustainable Development Goals

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Van der Merwe, M. & Campbell, T. 2008. Profiling consumers in home ware stores according to their decision-making process: an exploratory study. International journal of consumer studies, 32(4):328-334, Jul. [http://www.wiley.com/bw/journal.asp?ref=1470-6423]

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