An assessment of intrapreneurship in the North-West University, Potchefstroom Campus
Hefer, Daniël Jacobus
MetadataShow full item record
The competitive landscape in which universities operate today is marked by intense competition. Intensifying global competition and rapid technological progress put further pressure on organisations to change. Due to this dynamic nature of the modern organisation, it is imperative that organisations remain receptive to new ideas, approaches and attitudes. During the last few years, there has been a growing interest in the use of corporate entrepreneurship as a means for organisations to enhance the innovative abilities of their employees, and at the same time, increase corporate success through the creation of new corporate ventures. Adaptability, flexibility, speed, aggressiveness and innovativeness are increasingly necessary. This can be achieved by entrepreneurial organisations, through corporate entrepreneurship. The aim of this research was to assess the entrepreneurial climate on the Potchefstroom Campus of the North-West university. Based on the literature study, thirteen constructs measuring entrepreneurial climate was constructed in a questionnaire to measure the entrepreneurial climate on the Potchefstroom Campus of the NWU. Furthermore, a self-assessment of entrepreneurial characteristics by managers and middle managers as well as a superior assessment of entrepreneurial characteristics was done through a questionnaire The study found that although all thirteen constructs measuring entrepreneurial climate are present, it is not yet at a desired level to enhance and promote corporate entrepreneurship. Practical recommendations are made to the management committee to improve the entrepreneurial climate on the Potchefstroom Campus of the NWU.