Getting clever with competitive intelligence: knowing what your customers need is very crucial to business success - but you have to work at it
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Africa Institute of South Africa
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Sustainable Development Goals
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Calof, J. & Viviers, W. 2001. Getting clever with competitive intelligence: knowing what your customers need is very crucial to business success - but you have to work at it. Africa insight, 31(2):61-67. [https://doi.org/10.4314/ai.v31i2.22365]