Browsing by Subject "corporate communication"
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An integrated model for communicating within and about Corporate Social Responsibility
(Taylor & Francis, 2017)Corporate social responsibility (CSR) initiatives have two main objectives, namely, contributing to sustainable development; and adding strategic value for organisations. These objectives imply that organisations should ... -
The prevalence of the strategist role in senior communication manager roles at South African universities
(North-West University (South Africa), 2021)South Africa’s higher education sector is a highly unpredictable environment in various respects, which, in recent years, has faced severe adversity. Many of these adversities are a result of the country’s volatile economy, ...
