Browsing by Subject "arts festival"
Now showing items 1-3 of 3
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The question is not whether to promote or not to promote, but rather when to promote
(Taylor & Francis, 2012)The Klein Karoo National Arts Festival (KKNK) is one of South Africa's largest and most popular arts festivals. The success of the festival is dependent on the number of tickets sold. Therefore, in order to ensure an ... -
Towards a ticket purchase behaviour model for South African arts festivals
(Prof AC Lessing, 2014)With more than 400 annual festivals in South Africa to choose from, arts festival patrons are becoming more selective in their purchase behaviour, resulting in declining festival attendee numbers and tickets sales for some ... -
Visitors' perceived contribution of South African arts festivals to the arts
(North-West University, 2013)The primary goal of the study was to determine the contribution of three distinct South African arts festivals to the arts, namely Klein Karoo National Arts Festival (KKNK), Innibos and Vryfees arts festivals as perceived ...
