Browsing by Subject "Tourist"
Now showing items 1-3 of 3
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Determining the key success factors that influence the brand loyalty of restaurant patrons
(North-West University (South Africa) , Potchefstroom Campus, 2015)The tourism industry is the fastest growing industry above all other industries and has an impact on the economy and the environment as well as the community. The variety of sectors within the tourism industry, and the ... -
The impact of price discrimination on tourism demand
(North-West University, 2005)The primary goal of this study was to determine the impact of price discrimination on tourism demand. Four objectives were defined with reference to the primary research goal. The first objective was to analyse the ... -
Visitor segmentation of arts festivals : a comparative study of three events
(North-West University, 2007)The purpose of this study was to identify tourist profiles as a segmentation variable for three festivals (Innibos, Oppikoppi and Volksblad). Numerous segmentation studies have been done in the past; however, few were ...