Browsing by Subject "Individual investors"
Now showing items 1-2 of 2
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Exploring alternative marketing methods for the financial investment industry
(North-West University (South Africa) , Potchefstroom Campus, 2016)As the financial and banking service in South Africa is making history with regard to marketing and using technology in order to cater to their clients’ every need, it is evident that the investment sector is lacking in ... -
The influence of endogenous and exogenous factors on investor risk-tolerance behaviour
(North-West University (South Africa), 2021)Individual investors expect investment companies to construct, measure and evaluate strategies that will assist them to make successful investment decisions. Financial planners are operating in an environment where it is ...
