Browsing by Subject "Furniture labels"
Now showing items 1-2 of 2
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Consumers' expectations of furniture labels during their pre–purchase information search : toward label development
(North-West University, 2010)Labels serve as a source of external information during the consumer decision–making process, and frequently contribute to consumers’ prior knowledge of different products as well as their search activities prior to purchase ... -
Consumers’ expectations of furniture labels during their pre-purchase information search: an explication of proposed furniture labelling specifications
(Wiley, 2012)This study aimed to investigate consumers' expectations of furniture labels during the pre-purchase information search, in order to propose furniture labels that would serve as a more relevant source of external information ...
