Calof, JonathanViviers, Wilma2020-09-142020-09-141995Calof, J. & Viviers, W. 1995. The promotion of exports in South Africa. Africa insight, 25(4):248-253. [ https://hdl.handle.net/10520/AJA02562804_664]0256-28041995-641X (Online)http://hdl.handle.net/10394/35749https://journals.co.za/deliver/fulltext/afrins/25/4/869.pdf?itemId=%2Fcontent%2Fafrins%2F25%2F4%2FAJA02562804_664&mimeType=pdf&containerItemId=content/journal/afrinshttps://hdl.handle.net/10520/AJA02562804_664No matter where you look, governments today are focusing great effort on the enhancement of international trade. on persuading more companies to export ever more goods and services. But how. exactly, do we create a strong and growing cadre of successful exporters? This article proposes a framework which may help all exporters reach their maximum potential and so lay the groundwork for economic growth and prosperityenEconomic growthExport incentivesExport marketing assistanceExport promotionExport tradeExportsInflationSmall medium enterpriseTradeArticle