Who is watching the World Health Organisation? ‘Post-truth’ moments beyond infodemic research

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Date
2022Author
Noakes, Travis M.
Bell, David
Noakes, Timothy D.
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Show full item recordAbstract
The World Health Organization (WHO) has established a public research agenda to address
infodemics. In these, ‘an overflow of information of varying quality surges across digital and
physical environments’. The WHO’s expert panel has raised concerns that this can result in
negative health behaviours and erosion of trust in health authorities and public health
responses. In sponsoring this agenda, the WHO positioned itself as a custodian that can flag
illegitimate narratives (misinformation), the spread of which can potentially result in societal
harm. Such ‘post-truth’ moments are rife with the coronavirus disease 2019 (COVID-19) public
health emergency. It provides an opportunity for researchers to analyse divisions in knowledge
labour, which can help explain when ‘post-truth’ moments arrive. The first COVID-19 example
for this division foregrounds the development of knowledge in an academic context. Added to
this is the infodemic or disinfodemic research agenda and personal health responsibility,
whose academic contributors are similar. In contrast, the division of labour for messenger
ribonucleic acid (mRNA) vaccine research foregrounds the role of vaccine manufacturing
pharmaceutical companies in driving and promoting related knowledge production.
Transdiciplinary Contribution: This analysis focuses on intergroup contradictions between
the interests of agencies and their contrasting goals and across different types of knowledge
division. Many intergroup contradictions exist, and a few intergroup examples are also
described. An overarching contradiction was identified where rushed guidance based on
weak evidence from international health organisations may well perpetuate negative health
and other societal outcomes rather than ameliorate them.
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- TD: 2022 Volume 18 [28]