Now showing items 1-2 of 2

    • The economic impact of the Wacky Wine Festival 

      Joubert, Elize-Mari (North-West University, 2012)
      Literature indicates that events like a wine festival have many role players involved that need each other for them to be successful. The more role players there are, the more complex the event becomes, as in the case of ...
    • Towards a conceptual framework for value co-creation in wine tourism 

      Grobbelaar, Leané (North-West University (South Africa), 2020)
      Wine tourism is one of the niche sectors of the tourism industry that holds significant potential for South Africa. With the Cape Winelands being the second-most visited destination in the country, the value of wine tourism ...