Browsing Electronic Theses and Dissertations (ETDs) by Subject "Aardklop Nasionale Kunstefees"
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A critical evaluation of market segmentation at national arts festivals in South Africa
(North-West University, 2010)The Klein Karoo National Arts Festival (KKNK) and the Aardklop National Arts Festival (Aardklop) are two of the largest and most popular arts festivals in South Africa. From a sustainability point of view, the primary aim ...