Browsing Research Output by Subject "Authority"
Now showing items 1-3 of 3
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Factors influencing Generation Y consumers' perceptions of eWOM credibility: a study of the fast-food industry
(Taylor & Francis, 2016)eWOM communication is certainly one of the most influential drivers of purchase decisions. However, little knowledge is available on the factors that influence the trustworthiness and credibility of eWOM communication. To ... -
Jesus' authority and influence in the Gospel of John: Towards a Johannine model of leadership
(Stellenbosch University, 2016)This study examines Jesus' authority and influence in the Gospel of John and shows that Jesus' style of leadership is exemplary or prototypical rather than autocratic. Jesus' programme is 'to testify to the truth', that ... -
Power and authority in Matthew's Gospel
(University of the Free State, Faculty of Theology, 2011)Besides the strenuous relation of Matthew’s community with non-Christian kinfolk, his text also reveals an underlying conflict with Roman Imperial ideology. Herod, Antipas and Pilate specifically impersonate this foreign ...