Browsing by Subject "internal marketing communication"
Now showing items 1-1 of 1
-
Internal communications' effect on reputational perception of Student Academic Lifecycle Administration at the NWU
(North-West University (South Africa), 2020)Internal marketing communication in any organization is a vital element to contribute towards the attainment of objectives, retention of staff and creating a cohort within the company. Friction among staff, discrepancies, ...