Browsing by Subject "Pharmaceutical industry"
Now showing items 1-3 of 3
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A critical evaluation of customer care in the pharmaceutical industry with reference to retail pharmacies
(2003)The study set out to investigate Customer Care in the . Pharmaceutical Industry with reference to Retail Pharmacies in the Mafikeng area. This will be achieved through the following: Highlighting any inadequacy of ... -
The impact of competition on the product-market strategies of entities in the pharmaceutical industry
(North-West University, 2004)There can be little doubt that competition in the pharmaceutical industry has increased considerably over the past few years. Growth in the pharmaceutical industry in South Africa has been affected adversely in recent ... -
Measuring brand loyalty in the pharmaceutical industry of South Africa
(North-West University, 2012)Brands are recognised as one of the most valuable assets that a company can possess and therefore brands are key role-players in the business strategies of organisations. The rivalry amongst competitors in the pharmaceutical ...