Browsing by Subject "Differentiation"
Now showing items 1-4 of 4
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Benchmarking CEO compensation: developing a model for different business strategies
(Virtus interpress, 2016)Porter's generic business strategies of cost leadership and differentiation were adjusted to make them applicable to CEO compensation strategies. The cost leadership strategy equates to a firm that attempts to signal that ... -
Developing a marketing strategy for ministries in the reformed churches in South Africa
(North-West University (South Africa), 2022)The concept of religious marketing is foreign to the tradition of the reformed churches. For the older generation, it is completely out of bounds. This study explored why a marketing strategy is necessary, especially with ... -
Kultuureie–onderwys : 'n onderwysregtelike perspektief
(Potchefstroom University for Christian Higher Education, 2002)This study focused on finding a balance between equality and diversity as seemingly opposites, in order to ensure realisation of cultural, linguistic and religious rights in education. In order to reach this goal, it was ... -
Market positioning of branded meat products in Middelburg, Mpumalanga Province
(North-West University (South Africa), 2013)The South African consumer is privileged to have a wide range of quality meat products on the market. The marketing challenges for the meat retailers are quite unique, and require a different marketing perspective. Branding ...