Now showing items 1-2 of 2

    • Identifying consumer buying preferences of beef 

      Uys, Pieter; Bisschoff, Christo (Business Perspectives, 2016)
      This study investigated the drivers which influence consumers' beef buying behavior. A validated questionnaire was used to collect the data and to evaluate consumer beef purchasing behavior. Exploratory factor analysis was ...
    • Identifying consumer buying preferences of beef in South Africa 

      Uys, Pieter Lafras (North-West University (South Africa). Potchefstroom Campus, 2016)
      This study investigated the factors which influence consumers’ buying behaviour with regard to beef. A tried and tested questionnaire was adapted to determine which factors influence consumers when they purchase beef ...