Browsing Economic and Management Sciences by Subject "Motives"
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A critical assessment of sport consumption at endurance events in South Africa
(2015)Sport and sport events contribute a big percentage to the growth of sport tourism in South Africa. South Africa also hosts some of the most significant endurance events such as the Cape Argus, Cape Epic, Midmar Mile, Two ... -
Perceptions of alcohol-consumption motives amongst Generation Y students
(North-West University (South Africa), Vaal Triangle Campus, 2017)Excessive alcohol consumption has been a global issue for decades, especially amongst the Generation Y consumers. These consumers, specifically the Generation Y consumers who are attending higher education institutions ...