Browsing Economic and Management Sciences by Subject "Event tourism"
Now showing items 1-5 of 5
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The critical success factors for managing the visitor experience at a major musical event
(North-West University, 2011)With numerous artists coming to South Africa, the event industry is becoming congested with competition. This makes the production of a memorable visitor experience to events particularly challenging for the management of ... -
The entrepreneurs' role at arts festivals : the case study of Aardklop National Arts Festival
(North-West University, 2009)Entrepreneurs are found globally in all industries. In the tourism industry, entrepreneurs feature strongly in the events sector. The purpose of this study is to determine the entrepreneurs' role at festivals and in this ... -
Key success factors for managing special events : the case of wedding tourism
(North-West University, 2006)The primary goal of the study was to identify key success factors for the management of wedding tourism in South Africa. This goal was achieved by firstly conducting a literature study to determine the key success factors ... -
Key success factors in managing the visitors' experience at the Klein Karoo National Arts Festival
(North-West University, 2011)The ABSA Klein Karoo National Arts Festival (KKNK) is one of the biggest and most popular Afrikaans arts festivals in South Africa, and since its modest beginnings in 1994, the festival has grown significantly with an ... -
The social impact of arts festivals : a case of the ABSA Klein Karoo National Arts Festival
(North-West University, 2008)The primary objective of this study was to determine the social impact of arts festivals with reference to the ABSA KKNK. This goal was achieved by firstly analysing the social impact phenomena and the role thereof in ...