Browsing by Subject "heavy industry"
Now showing items 1-2 of 2
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A CUSTOMER EXPERIENCE MODEL FOR THE HEAVY INDUSTRIAL INDUSTRY
(IBC, 2021)Customer experience is a well-studied and applied fi eld in B2C environments. Many organizations have reaped the benefi ts for their continuous focus on customer experience and the implementation thereof in ... -
Employing customer experience as a differentiator of purchasing decisions in the industrial sector
(North-West University (South Africa), 2020)Customer experience is a well-studied and applied field in B2C environments. Many organisations have reaped the benefits for their continuous focus on customer experience and the implementation thereof in their strategies. ...