Browsing by Subject "Interkulturele kommunikasie en massa kommunikasie"
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Communication efficacy of South African arts festivals : the case of Klein Karoo National Arts Festival
(North-West University, 2010)The primary objective of this study was to determine the communication efficacy at arts festivals with specific reference to the Klein Karoo Nasionale Kunstefees (KKNK). This goal was achieved by firstly discussing the ...